Palo Alto, CA — (Business Wire) — Today, Frost
& Sullivan presents the 2003 Market Leadership Award for Shared
Hosting to Interland (Nasdaq:INLD – News) for its indisputable market
share, superior shared hosting products and the ability to successfully
execute growth strategies in a dynamic industry.
The shared hosting market is one of the more price-competitive
markets in the United States, making it difficult to gain market share
and keep it over time. Atlanta-based Interland, a leading Web hosting
and online services company, is working to change that trend.
Interland’s success in growing its shared hosting market share is due
to its aggressive acquisition strategy over the past two years that
resulted in disparate small and medium sized enterprise (SME) focused
hosting brands being brought into the Interland family. Additional
market share was obtained by purchasing customer accounts from other
hosting providers that exited the SME focused hosting market.
Over the course of 2003, the shared hosting market was the only Web
hosting segment in the U.S. market to record growth, and Interland’s
indisputable market share lead bodes well for the company.
As the shared hosting market stabilizes and settles into a slow but
sustainable revenue growth path, Interland is expected to remain one of
the key players in the shared hosting segment throughout the rest of the
decade. Interland’s focus on sustainable revenue growth earned the
company Frost & Sullivan’s Market Leadership Award.
This honor is given to the company that has exhibited market share
leadership through the implementation of market engineering strategy.
The recipient has displayed excellence in all areas of the Market
Leadership process, including the identification of market challenges,
drivers and restraints, as well as strategy development and methods of
addressing these market dynamics. Furthermore, the recipient has
continually demonstrated solutions for monitoring market changes and for
implementing superior market engineering strategies.
“Interland’s efforts to concentrate on meaningful metrics such as
actual revenues rather than URLs hosted and number of customers served
leads me to believe that management understands a financially viable
business must rely on revenues earned,” said Jarad Carleton, Frost &
Sullivan senior industry analyst. “It has taken the industry years to
realize that measurements such as revenue earned, customer satisfaction,
performance and reliability are what define a successful and
sustainable Web hosting business; fortunately Interland has learned from
its past mistakes and those of competitors in the market. I expect to
see Interland continuing to serve the SME market and raising the hosting
service bar further for years to come.”
Interland Inc. is a leading Web hosting and online services company
dedicated to helping small and medium businesses achieve success by
providing the knowledge, services and tools to build, manage and promote
businesses online. Interland offers a wide selection of online
services, including standardized Web hosting, e-commerce, application
hosting and Web site development, marketing and optimization tools. For
more information about Interland, please visit www.interland.com.
About Frost & Sullivan
Founded in 1961, Frost & Sullivan is recognized as a global
leader in growth consulting. Frost & Sullivan Awards are presented
to companies that demonstrate excellence in their industry, commending
the diligence, commitment and innovative business strategies required to
advance in the global marketplace. Frost & Sullivan rigorously
analyzes specific criteria to determine award recipients in a vast
variety of market industries and landscapes. For further information,