Encoda Systems Automation Division Reports Year Over Year Growth of 23% for First Four Months of 2004

New Customer Engagements and Strong NAB Traffic Highlight Start of Year



Denver, CO — Encoda Systems Automation Division, after an extremely successful showing at NAB 2004, is reporting a January-April increase of 23% in revenue over the same period in 2003.

The company attributes its strong sales during this time of the year

to customers ability to execute on capital expenditures for system

upgrades and further buildout of digital multichannel facilities. Encoda

Systems also witnessed a greater percentage of new customers moving

from competitive systems to the Encoda D-Series Automation Solution. The

reason most often cited for the change is the importance of mission

critical reliability and customer support. Among the newest major deals announced at NAB were SkyPerfecTV in Japan and a second BSkyB transmission facility in the UK.

“We came to NAB 2004 with a clear message that Encoda is committed to

delivering integrated workflow solutions. This message is the result of

what our customers have been asking for and at NAB 2004 we demonstrated

working standards based solutions while many others were simply talking

about integrated workflow. Because of our range of expertise, Encoda

Systems is best positioned to deliver fluid workflow solutions that integrate across traffic, scheduling, programming and automation

applications,” explained Steve L’Heureux, President, Encoda Systems

Automation Division. “Customers visiting our NAB booth had the

opportunity to see the depth of our research and development investment

in new and innovative products and how we are working alongside

customers to recommend and implement the right solutions that lay a

foundation for future growth.”

Graham Jones, Director of Communications Engineering for the NAB, and

Chair of the ATSC’s T3/S1 Specialist Group said, “At the NAB Show it

was very encouraging to see several vendors showing trial

implementations of the new ATSC PMCP (Programming Metadata Communication

Protocol), now in a Candidate Standard evaluation period. Encoda

Systems and Thales Broadcast and Multimedia have both participated in

the ATSC work on PMCP and their excellent joint demonstration showed how

dynamic PSIP updates from Encoda’s D-Series Automation System can be

transmitted using PMCP to the Thales Pearl PSIP generator.”

Encoda Systems announced at NAB:

  • A signed letter of intent to acquire a majority interest in Arkemedia Technologies, Ltd., a digital asset management solutions provider in the media and entertainment industries;
  • Release of the Encoda D-Series Version 4 Automation Solution based on open source, standards-based Linux version 2.6, an integrated open source SQL compliant database and IBM x-series server;
  • Selection of Encoda D-Series Version 4 Automation Solution by Europe’s premier satellite broadcaster, BskyB;
  • Selection of Encoda D-Series Automation and Ingest System by Japan’s SkyPerfecTV;
  • Demonstrations of new workflow efficiency technologies,

    including live updating/synching of traffic and automation schedules; a

    shared material database to eliminate duplications and errors in record

    descriptions; adoption of the PMCP standard for the feeding of PSIP data

    to many brands of PSIP generators, ensuring accurate, ontime EPGs for


About Encoda Systems Automation Division

The Encoda Systems Automation Division is delivering mission critical

solutions for the broadcast industry to enable integrated management of

the digital media supply chain. Encoda’s high availability automation

architecture and real-time operating system offer the industry’s most

scalable and robust multi-channel automation system on the market.

Encoda Automation solutions automate over 4000 channels in 29 countries.

About Encoda Systems, Inc.

Encoda Systems is the leading global supplier of end-to-end broadcast

solutions, including Automation, Sales, Traffic, Programming and

Financial Systems for the broadcast, cable and satellite industries.

Most of the leading television, radio, cable and satellite broadcasting

companies in the world now use its systems.The company is also a major provider of software

solutions for advertising agencies, media buying companies, and national

media sales rep organizations. Given its unique involvement across all

aspects of the media buy-sell process, Encoda has become the leading

innovator in the deployment of electronic transactional solutions, such

as electronic invoicing, electronic contracting and agency-rep exchange