Companies to Aggressively Develop Seamless Digital Asset Management
Solution for Broadcast and Media Industry Workflow Integration
Denver, CO — Encoda Systems, Inc. announced today that it has acquired Arkemedia Technologies, Ltd., a UK-based digital asset management (DAM) solution provider specifically focused on the media industry. The acquisition expands Encoda’s leadership in providing end to end broadcast and agency solutions by enabling the company’s customers to leverage the powerful workflow capabilities of Arkemedia’s suite of DAM solutions.
The acquisition will tighten product synergies by accelerating the integration of
Arkemedia DAM capabilities within Encoda’s full suite of Media
Management, Automation and Agency product offerings. Collaboration of
development activities between the two companies has been ongoing for the past year. At the International Broadcasting Convention (IBC) in Amsterdam last September, the
companies demonstrated an integrated solution combining Arkemedia’s
digital asset management tools with Encoda’s broadcast automation and
program management solutions. The first product available for general customer release, a dynamic integration between the Encoda D-Series broadcast automation solution and Arkemedia’s advanced DAM database, content ingest manager and workflow functionality, is currently being readied for introduction at IBC, September 9-14, in Amsterdam.
Don Doctor, Chairman of the Board, Encoda Systems stated, “Strategically for Encoda Systems, the addition of Arkemedia allows us to extend our leadership in
media management, automation and agency solutions by providing our
customers a truly effective integrated digital asset management
capability that aids global sales, marketing, syndication, distribution
and delivery of content.”
Doctor continues, “It is extremely difficult to tap into the revenue benefits of a DAM solution without tightly integrating it into the other key applications along the
digital media supply chain, such as program management and transmission
automation systems. With the Arkemedia acquisition, Encoda is now
uniquely positioned to offer our customers a genuinely seamless
Encoda Systems brings to Arkemedia a global sales and support
organization and access to Encoda’s extensive research and technology
development capabilities. “There are terrific synergies between Encoda
Systems and Arkemedia Technologies. We are extremely pleased to be
joining a company committed to the media industry and focused on
bringing to market innovative solutions that deliver a tangible return
on investment.” commented Vincenzo Roberti, founder and CEO, Arkemedia Technologies. Roberti further pointed out that Encoda will facilitate faster growth of Arkemedia’s product portfolio and will provide improved service to existing and new Arkemedia clients.
Arkemedia Technologies will operate as a separate line of business within the Encoda group of companies under the continued leadership of Vincenzo Roberti. Terms of the transaction were not released.
Encoda’s acquisition of Arkemedia comes at a time when media companies are
searching for improved methods to leverage the revenue potential of an
increasing volume of content and material. Current and prospective
Encoda customers serve to gain the following benefits from the merging of technologies developed by the two companies:
- the ability to centralize data stores
- worldwide access/collaborative operations using a browser user interface at the desktop
- superior material version control, reducing mistakes through metadata serialization
- multiple touch points into the material database, enabling
contextual material searches from within any department based on the
user’s role and specific needs
- superior security, such as restricting access to high resolution files to only authorized users
About Encoda Systems
Encoda Systems, Inc. is the leading global supplier of
end-to-end broadcast solutions, including Automation, Sales, Traffic,
Programming and Financial Systems for the broadcast, cable, and
satellite industries. Most of the leading television, radio, cable and
satellite broadcasting companies in the world now use its systems.
Encoda Systems, Inc. (www.encodasystems.com) is the leading global supplier
of end-to-end broadcast solutions, including Automation, Sales,
Traffic, Programming and Financial Systems for the broadcast, cable, and
satellite industries. Most of the leading television, radio, cable and satellite broadcasting companies in the world now use its systems.
Encoda’s Media Management Solutions group processes more than $16 billion in advertising revenues annually. The Automation Products Group is the leading provider of single and multi-channel solutions in broadcast automation focusing
on increasing broadcasters’ success and reducing operating costs in the
ever-changing and complex world of digital broadcasting.
The company is also a major provider of finance, production and
media management solutions for advertising agencies, media buying
companies and national media sales rep organizations through its Advertising Solutions Group.
About Arkemedia Technologies
Arkemedia (www.arkemedia.com) was founded to provide broadcasters and content owners with digital asset management solutions designed for the specific
needs of the industry, and with the emphasis on maximising throughput
and asset value without disrupting existing workflows. The browser-based
asset management system is highly modular in design, allowing systems to incorporate
functionality that covers the entire digital workflow. Arkemedia
digital asset management software is in use in a number of media
organisations including Granada Visual and the British Film Institute.